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Who we are

About BYD Foods

A U.S. company headquartered in Los Angeles, founded with a clear mission: to be the bridge between the food richness of Latin America and the American market.

Who we are

The bridge between two worlds

BYD Foods is a U.S. company headquartered in Los Angeles, California, founded with a clear mission: to be the bridge between the food richness of Latin America and the American market. We understand both worlds and know how to get your brand successfully across that border.

We operate at the heart of the West Coast, the market with the highest concentration of consumers of Latin American origin in the United States, positioning us strategically to maximize placement opportunities for your products.

Vision

To be the leading company in the representation and placement of Latin American food brands and products in the U.S. West Coast market, building lasting commercial bridges between Latin America and North America.

Mission

To facilitate the entry and growth of Latin American food brands and products in the American market by offering expert commercial representation, end-to-end sales-process management, and legal, administrative, and accounting support — so our clients achieve successful, sustainable placement.

Our values

We get involved as if your brand were our own

  • Commitment: We get involved as if your brand were our own.
  • Transparency: We report every step of the process with clarity and honesty.
  • Results: We measure our success by yours on the American shelf.
  • Trust: We build long-term relationships with our clients and buyers.
  • Cultural knowledge: We understand the U.S. Latino consumer like no one else.

Why Los Angeles?

The natural gateway to the American market

Los Angeles is the natural gateway for any Latin American brand looking to win the American market. With more than 5 million residents of Hispanic origin in Los Angeles County alone, the metro area represents one of the largest markets for Latino product consumption in the world outside of Latin America. From here, we operate strategically across the entire American Pacific.

Explore our home market: California →

Want to know why brands choose us?

Six concrete reasons — and a proven six-step process.