Markets · West Coast
BYD Foods' operations hub and the country's largest concentration of consumers of Latin American origin. If your brand is entering the American market, this is the starting point.
The opportunity
Consumers of Latin American origin are now California's largest demographic group — roughly four in ten residents. Los Angeles County alone is home to more than 5 million people of Hispanic origin, making the state one of the largest markets for Latino products in the world outside Latin America.
Beyond its size, California offers infrastructure: the ports of Los Angeles and Long Beach concentrate much of the Pacific coast's food imports, and the density of retailers — from national chains to supermarkets 100% focused on the Hispanic consumer — makes it possible to build distribution in stages, channel by channel.
Our home base
Our offices are in downtown Los Angeles (333 S. Grand Ave.). From here we manage buyer relationships, coordinate presentations with the chains, and provide a business address for the brands we represent. California isn't just a market — it's our home.
Chains & channels
Tell us your category and we'll tell you which channel and which chains have room for you.